Asda has announced that the price of levonorgestrel (the morning after pill) will be reduced to £9.89 in stores and online via its Asda Online Doctor platform from today.
This pushes the supermarket giant into first place among the cheapest suppliers of the product.
Customers using Asda’s Online Doctor service can be prescribed different medications by one of Asda’s doctors – these can then be sent to their address or collected from stores, Wales online reports.
Faisal Tuddy, Chief Superintendent Pharmacist at Asda, said: “We are delighted to be able to make the morning after pill more accessible to women who need it, by reducing the price to £9.89 in our stores and online via our Asda Online Doctor service. .
“Both of these options offer a consultation with a pharmacist or GP, to ensure that we are providing the appropriate help and support to all of our customers.”
Asda Online Doctor’s Dr Kat added: “It is heartening to see Asda Online Doctor taking steps to make medicines and prescriptions more affordable and accessible for patients. Emergency contraception is an essential medicine that, at high cost, can act as a barrier, preventing women from accessing emergency contraception when needed.
The NHS says the average price of Levonelle (which can be taken within 72 hours of unprotected sex) will cost an average price of £25.
Meanwhile, the price of ellaOne (which can be taken within 120 hours of unprotected sex) will likely cost around £35 – if you’re under 16 you can buy ellaOne without a prescription, according to the NHS.